Complaint
When a consumer leaks your explanation to the press.
A consumer buys a product that contains a bizarre and relatively large foreign body. He thus contacts the customer service. The company takes the complaint seriously and starts ...
Consumer services vs quality department
March 2021 The consumer is the crucial final link in the food chain. He buys your products and consumes them. Occasionally, he has a complaint about a product. Most cases are n...
Does your first line detect the first signs of a potential crisis?
3 tips to improve your first contact with the outside world
Consumer finds needles and disappears into thin air
What if data protection gets in the way of your research?
First Line: so long, web form?
Food companies’ customer service handles complaints on a daily basis. When a complaint is not carefully handled, it may turn into a crisis. This is where a personal approach i...
First aid for consumer complaints
When receiving a sensitive consumer complaint, a swift response is key. Proper complaint management directly affects consumer confidence in your brand and products.