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Learning Point

March 2021

Consumer services vs quality department

March 2021

The consumer is the crucial final link in the food chain. He buys your products and consumes them. Occasionally, he has a complaint about a product. Most cases are not that serious and can be dealt with quickly and smoothly. Sometimes, however, more attention is required.

We have recently seen a number of critical and peculiar cases where that extra attention turned out to be of the utmost importance...

February 2021

How prepared is your crisis team?

February 2021

The question is not ‘if’ but ‘when’ your company will be faced with a crisis. Reality shows us that every food company – sooner or later – will face a crisis. At that moment it is crucial to have procedures, a trained Crisis Management Team and communication tools in place. The secret of successful crisis management lies mainly in preparation. How can we help you?

January 2021

How accessible is your company?

January 2021

Every food company’s mission is to market high-quality, tasty products. This is generally the case. However, zero risk does not exist. It is therefore always possible that a consumer has a complaint about your product. How do you ensure that the consumer reaches your consumer service? What is the best way to handle such a complaint?